Tag Archives: S.C. Johnson

14 November: Waxing wartime

Fibber & Molly up to their necks in Johnson's wax products. (Photo: S.C. Johnson.)

Fibber & Molly up to their necks in Johnson’s wax products. (Photo: S.C. Johnson.)

Fibber McGee & Molly has been remarkably effective in putting over wartime issue stories other comedies often stumble to deliver, largely because the first couple of 79 Wistful Vista and their master writer Don Quinn avoid lapses into blatant propaganda. And, with the full consent and support of their sponsor.

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The War at 79 Wistful Vista: Old-time radio listening, 14 November

Fibber McGee & Molly: Fibber Attends Night School; a.k.a. Fibber and Molly Fight Inflation (NBC, 1944)

Fibber, Molly, and Johnson’s Wax, if not first then maybe best in World War II . . . (Photo: NBC, S.C. Johnson.)

Few if any old-time radio comedies were quite as accommodating in supporting the World War II effort as Fibber McGee & Molly, and with the full and uncompromised support of their longtime sponsor. That support didn’t begin or end with the show’s legendary D-Day broadcast, in which Jim and Marian Jordan, ever the McGees, turned over the entire half hour—which aired on the same day D-Day launched—to patriotically themed music, with only occasional interjections from the couple and one break-in from NBC News.

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